Google Ads management. Focused on your business outcomes.
Senior-led campaign strategy and management for B2B, mid-market and enterprise growth teams. Connect advertising decisions with qualified enquiries, customer acquisition and the work your team can actually deliver.
When ongoing management makes sense
You have an active acquisition programme, a defined offer and the capacity to follow up with prospects. You need a partner to manage campaigns, challenge the measurement and explain where the budget is going. We start with the account and your commercial priorities, not an automatic rebuild.
If you only need a contained diagnosis, start with the free audit. If your internal team already runs the account well, agree a focused scope rather than duplicating its work.
An agreed scope, with clear responsibilities
Strategy and account structure
Review markets, customer intent, campaign goals and budget controls. Keep useful existing work and identify changes that have a clear business rationale.
Measurement and lead quality
Check what counts as a conversion and how it relates to a qualified lead or customer. Scope CRM feedback and offline-conversion work around the systems, permissions and data available.
Campaign operations
Review search terms, exclusions, bidding, budgets and ad messaging. Evaluate Search and Performance Max within the account strategy rather than applying blanket rules.
Landing-page alignment
Identify gaps between search intent, the ad promise and the enquiry experience. Agree whether the engagement includes recommendations, implementation or a separate development project.
Reporting and decisions
Separate spend, platform conversions, qualified outcomes and sales pipeline. Document changes and use review periods that allow for conversion and sales-cycle delays.
How we start
Understand the commercial goal
Tell us your service or product, target markets, current spend and the problem you want to solve. We confirm whether the engagement is a fit.
Review the account
Arrange appropriate read-only access. Review measurement, campaign settings and the enquiry journey, then prioritise findings by evidence and business impact.
Agree scope and ownership
Confirm the monthly fee, channels, responsibilities, approvals and reporting. Identify dependencies on your CRM, developers and sales team before implementation.
Implement and review
Make controlled changes, keep a change log and evaluate outcomes against the agreed definitions. Expand the work only when the evidence and operational capacity justify it.
Management fees and advertising spend are separate
MyLeadsFactory uses a custom flat monthly management fee. You pay advertising platforms directly and retain your accounts. There is no fixed public enterprise package: markets, channels, tracking and implementation responsibilities determine the quote.
Confirm creative production, landing pages, CRM work, third-party costs and any additional channels in writing. Custom AI-powered solutions can support an agreed workflow, but are not automatically included in a campaign-management engagement.
One delivery plan, with market-specific decisions
For US, India, UK and Australian campaigns, agree the target audience, offer, budget and sales coverage for each market. A shared language does not mean identical search behaviour or acquisition economics. Additional markets and language requirements are reviewed during scoping, not assumed to be covered.
Explore our SaaS and B2B approach, read the 17-check audit guide, or see our custom AI-powered solutions.
Questions, answered
What do Google Ads management services include?
The agreed scope can cover account strategy, campaign operations, search-term reviews, bidding, budget oversight, ad testing and reporting. Tracking repairs, landing-page builds, additional channels and CRM integrations must be identified explicitly in the proposal rather than assumed to be included.
How much does MyLeadsFactory charge?
We quote a custom flat monthly fee after reviewing your goals and scope. Advertising spend is separate and paid directly to the platforms. Our published model is month-to-month with no setup fees or ad-spend markup; confirm deliverables and terms in your written quote.
Can you work alongside our internal team?
Yes. We agree who owns campaign changes, creative approvals, website implementation, CRM administration and sales follow-up. The engagement can focus on paid-media management while your team retains other responsibilities.
Do we keep our Google Ads account?
Yes. Your advertising accounts and business assets remain yours. Access, approval responsibilities and handover requirements should be documented before work starts. Never share your account password.
Can you guarantee a lead volume or return on ad spend?
No. Results depend on demand, competition, the offer, measurement, budget and sales follow-up. We agree the business goal and review actual outcomes; forecasts and tests are not guarantees.
Start with a clear view of your account.
Tell us about your account. We reply within 24 hours to confirm fit and arrange read-only access; the review follows once scope and access are agreed.